top of page

Project Details

Project Details

  • Release: 2024

  • Client: A New Plane LTD

  • Artist/Performer: Tom Wandrag

  • Services: Digital Fashion, 3D Scanning, Cloth Simulation, Motion Capture, Rigging, Animation Cleanup

  • Campaign: Met24

  • Format: Digital Fashion / Social & Digital Media

  • Campaign Scope: Global / Met Gala Focused

  • Instagram
  • Facebook
  • X
  • LinkedIn
  • Youtube
  • Vimeo

Tom Wandrag | Met24 - Digital Fashion & Motion Capture

It was an immense privilege to collaborate with A New Plane LTD and Artist and Performer Tom Wandrag to bring a digital fashion vision...

Overview

The Met24 project represented a sophisticated intersection of historical couture and modern technology. We were honored to welcome the creative team to our studio to execute a complex digital fashion workflow, focusing on the preservation of garment integrity through high-resolution 3D Scanning and advanced Motion Capture techniques.

Working alongside the visionary team at A New Plane LTD, our goal was to ensure that every fold of the historical attire moved with authentic grace. Supporting the Artist and Performer’s movement through precise Animation Cleanup and technical rig correctives allowed the digital doubles to maintain the weight and prestige required for such a high-profile campaign.

Project Experience
 

To capture the technical essence of the Met24 campaign, we utilized a rigorous 3D Scanning and Cloth Simulation workflow, iteratively refining complex garment physics - such as the train of the 1887 Ball Gown - to ensure stable and seamless motion loops.

The collaboration was centered on capturing the Artist and Performer’s unique physical expression, where we utilized Motion Capture to translate their nuanced performance into the digital realm while maintaining the structural elegance of the period-accurate assets.

The final impact of Tom Wandrag | Met24 was realized through meticulous Animation Cleanup and rig deformation correctives, resulting in a visually stunning digital fashion presentation that flawlessly blended historical aesthetics with cutting-edge digital artistry.

Mimic’s Contribution

Digital Fashion & Cloth Simulation:

We focused on achieving lifelike movement for complex historical silhouettes, including the HoW Ball Gown and the JHalle "Hobble Dress," through iterative simulation passes to ensure the fabric interacted naturally with the Artist and Performer’s movement.

Motion Capture & Animation Cleanup:

Our team provided detailed body and facial Motion Capture refinements, addressing technical elements like floor contact and loop blending to provide a polished, high-fidelity performance for the Met24 campaign.

Rigging & Correctives:

To support the anatomical realism of the digital double, we implemented specialized rig correctives for the elbows and biceps, ensuring volume preservation and smooth transitions during the most demanding performance sequences.

Project Highlights
 

Credits

Client:

A New Plane LTD

Mimic Role

Creative Partner:

N/A

Technology Partners

  • Digital Fashion

  • 3D Scanning

  • Motion Capture

N/A

Platform

N/A

We don’t make dreams come true. We make them real.

If we can bring a legend from the archives into the world of AI, we can certainly elevate your brand story. Let’s create the next iconic moment together.
 

bottom of page